PxPixel
UPDATE July 15, 2020: We have updated our Privacy Policy. Our Consumer Services Privacy Policy and Enterprise Services Privacy Policy will become effective on August 20, 2020. If you use our services on or after August 20, 2020, you will have accepted our new policies.
X
Zuhause/NAI Health and Political Segments Statement
Particular U.S.
Segment Disclosures

The following is a complete list of Foursquare standard and representative list of Foursquare custom segments based on health- and wellness-related interests and information that are used to deliver interest-based advertisements in the United States. Foursquare provides Customers with such segments to deliver interest-based advertisements and for other purposes; our health segments are based on data that is not considered sensitive under the Network Advertising Initiative Code of Conduct:

Standard Segments

  • Pharmacy Shoppers
  • Health and Fitness
  • Diet, Nutrition and Weight Loss
  • Eyewear, Glasses, and Sunglasses
  • Beauty and Personal Care
  • Baby Goods Shoppers

Custom Segments

  • Pharmacy Shoppers: This segment contains consumers’ locations whose history indicates they have previously been to a local pharmacy and national pharmacy chain within the last 1-3 months.
  • Cold & Flu Shoppers: This segment contains consumers’ locations whose history indicates they shop at pharmacies and drug stores during cold and flu season (October to May) in 2018 and 2019. Locations include local pharmacies and any other national pharmacy chains.
  • Hospital Visitors: This segment contains consumers’ locations whose history indicates they have been to a hospital in the past 1-3 months to reach consumers who have recently been thinking about their health. Please note this segment does not include Children’s Hospitals.
  • Health & Fitness Enthusiast: This segment contains consumers who live an active lifestyle and care about their personal appearance and physical fitness and enjoy playing sports. Reach consumers who spend their time exercising at gyms and fitness centers, private trainers, swimming pools, cycling, yoga, and pilates studios within others.
  • Exercising From Home: This segment contains consumers who are likely working out from home during this time. In the past three months, these consumers were frequently seen at gyms and workout studios before and after regular working hours. These consumers are currently getting adjusted to working out from home and might be interested in new workout gear.

The following is a complete list of Foursquare standard and representative list of Foursquare custom segments based on political information or interests that are used to deliver interest-based advertisements in the United States. Foursquare provides Customers with such segments to deliver interest-based advertisements and for other purposes:

Standard Segments

  • U.S. Congressional District for Alaska (AK-00)
  • U.S. Congressional Districts for Alabama (AL-01), (AL-02), (AL-03), (AL-04), (AL-05), (AL-06), (AL-07)
  • U.S. Congressional Districts for Arkansas (AR-01), (AR-02), (AR-03), (AR-04)
  • U.S. Congressional Districts for Arizona (AZ-01), (AZ-02), (AZ-03), (AZ-04), (AZ-05), (AZ-06), (AZ-07), (AZ-08), (AZ-09)
  • U.S. Congressional Districts for California (CA-01), (CA-02), (CA-03), (CA-04), (CA-05), (CA-06), (CA-07), (CA-08), (CA-09), (CA-10), (CA-11), (CA-12), (CA-13), (CA-14), (CA-15), (CA-16), (CA-17), (CA-18), (CA-19), (CA-20), (CA-21), (CA-22), (CA-23), (CA-24), (CA-25), (CA-26), (CA-27), (CA-28), (CA-29), (CA-30), (CA-31), (CA-32), (CA-33), (CA-34), (CA-35), (CA-36), (CA-37), (CA-38), (CA-39), (CA-40), (CA-41), (CA-42), (CA-43), (CA-44), (CA-45), (CA-46), (CA-47), (CA-48), (CA-49), (CA-50), (CA-51), (CA-52), (CA-53)
  • U.S. Congressional Districts for Colorado (CO-01), (CO-02), (CO-03), (CO-04), (CO-05), (CO-06), (CO-07)
  • U.S. Congressional Districts for Connecticut (CT-01), (CT-02), (CT-03), (CT-04), (CT-05)
  • U.S. Congressional District for Delaware (DE-00)
  • U.S. Congressional Districts for Florida (FL-01), (FL-02), (FL-03), (FL-04), (FL-05), (FL-06), (FL-07), (FL-08), (FL-09), (FL-10), (FL-11), (FL-12), (FL-13), (FL-14), (FL-15), (FL-16), (FL-17), (FL-18), (FL-19), (FL-20), (FL-21), (FL-22), (FL-23), (FL-24), (FL-25), (FL-26), (FL-27)
  • U.S. Congressional Districts for Georgia (GA-01), (GA-02), (GA-03), (GA-04), (GA-05), (GA-06), (GA-07), (GA-08), (GA-09), (GA-10), (GA-11), (GA-12), (GA-13), (GA-14)
  • U.S. Congressional Districts for Hawaii (HI-01), (HI-02)
  • U.S. Congressional Districts for Iowa (IA-01), (IA-02), (IA-03), (IA-04)
  • U.S. Congressional Districts for Idaho (ID-01), (ID-02)
  • U.S. Congressional Districts for Illinois (IL-01), (IL-02), (IL-03), (IL-04), (IL-05), (IL-06), (IL-07), (IL-08), (IL-09), (IL-10), (IL-11), (IL-12), (IL-13), (IL-14), (IL-15), (IL-16), (IL-17), (IL-18)
  • U.S. Congressional Districts for Indiana (IN-01), (IN-02), (IN-03), (IN-04), (IN-05), (IN-06), (IN-07), (IN-08), (IN-09)
  • U.S. Congressional Districts for Kansas (KS-01), (KS-02), (KS-03), (KS-04)
  • U.S. Congressional Districts for Kentucky (KY-01), (KY-02), (KY-03), (KY-04), (KY-05), (KY-06)
  • U.S. Congressional Districts for Louisiana (LA-01), (LA-02), (LA-03), (LA-04), (LA-05), (LA-06)
  • U.S. Congressional Districts for Massachusetts (MA-01), (MA-02), (MA-03), (MA-04), (MA-05), (MA-06), (MA-07), (MA-08), (MA-09)
  • U.S. Congressional Districts for Maryland (MD-01), (MD-02), (MD-03), (MD-04), (MD-05), (MD-06), (MD-07), (MD-08)
  • U.S. Congressional Districts for Maine (ME-01), (ME-02)
  • U.S. Congressional Districts for Michigan (MI-01), (MI-02), (MI-03), (MI-04), (MI-05), (MI-06), (MI-07), (MI-08), (MI-09), (MI-10), (MI-11), (MI-12), (MI-13), (MI-14)
  • U.S. Congressional Districts for Minnesota (MN-01), (MN-02), (MN-03), (MN-04), (MN-05), (MN-06), (MN-07), (MN-08)
  • U.S. Congressional Districts for Missouri (MO-01), (MO-02), (MO-03), (MO-04), (MO-05), (MO-06), (MO-07), (MO-08)
  • U.S. Congressional Districts for Mississippi (MS-01), (MS-02), (MS-03), (MS-04)
  • U.S. Congressional District for Montana (MT-00)
  • U.S. Congressional Districts for North Carolina (NC-01), (NC-02), (NC-03), (NC-04), (NC-05), (NC-06), (NC-07), (NC-08), (NC-09), (NC-10), (NC-11), (NC-12), (NC-13)
  • U.S. Congressional District for North Dakota (ND-00)
  • U.S. Congressional Districts for Nebraska (NE-01), (NE-02), (NE-03)
  • U.S. Congressional Districts for New Hampshire (NH-01), (NH-02)
  • U.S. Congressional Districts for New Jersey (NJ-01), (NJ-02), (NJ-03), (NJ-04), (NJ-05), (NJ-06), (NJ-07), (NJ-08), (NJ-09), (NJ-10), (NJ-11), (NJ-12)
  • U.S. Congressional Districts for New Mexico (NM-01), (NM-02), (NM-03)
  • U.S. Congressional Districts for Nevada (NV-01), (NV-02), (NV-03), (NV-04)
  • U.S. Congressional Districts for New York (NY-01), (NY-02), (NY-03), (NY-04), (NY-05), (NY-06), (NY-07), (NY-08), (NY-09), (NY-10), (NY-11), (NY-12), (NY-13), (NY-14), (NY-15), (NY-16), (NY-17), (NY-18), (NY-19), (NY-20), (NY-21), (NY-22), (NY-23), (NY-24), (NY-25), (NY-26), (NY-27)
  • U.S. Congressional Districts for Ohio (OH-01), (OH-02), (OH-03), (OH-04), (OH-05), (OH-06), (OH-07), (OH-08), (OH-09), (OH-10), (OH-11), (OH-12), (OH-13), (OH-14), (OH-15), (OH-16)
  • U.S. Congressional Districts for Oklahoma (OK-01), (OK-02), (OK-03), (OK-04), (OK-05)
  • U.S. Congressional Districts for Oregon (OR-01), (OR-02), (OR-03), (OR-04), (OR-05)
  • U.S. Congressional Districts for Pennsylvania (PA-01), (PA-02), (PA-03), (PA-04), (PA-05), (PA-06), (PA-07), (PA-08), (PA-09), (PA-10), (PA-11), (PA-12), (PA-13), (PA-14), (PA-15), (PA-16), (PA-17), (PA-18)
  • U.S. Congressional Districts for Rhode Island (RI-01), (RI-02)
  • U.S. Congressional Districts for South Carolina (SC-01), (SC-02), (SC-03), (SC-04), (SC-05), (SC-06), (SC-07)
  • U.S. Congressional District for South Dakota (SD-00)
  • U.S. Congressional Districts for Tennessee (TN-01), (TN-02), (TN-03), (TN-04), (TN-05), (TN-06), (TN-07), (TN-08), (TN-09)
  • U.S. Congressional Districts for Texas (TX-01), (TX-02), (TX-03), (TX-04), (TX-05), (TX-06), (TX-07), (TX-08), (TX-09), (TX-10), (TX-11), (TX-12), (TX-13), (TX-14), (TX-15), (TX-16), (TX-17), (TX-18), (TX-19), (TX-20), (TX-21), (TX-22), (TX-23), (TX-24), (TX-25), (TX-26), (TX-27), (TX-28), (TX-29), (TX-30), (TX-31), (TX-32), (TX-33), (TX-34), (TX-35), (TX-36)
  • U.S. Congressional Districts for Utah (UT-01), (UT-02), (UT-03), (UT-04)
  • U.S. Congressional Districts for Virginia (VA-01), (VA-02), (VA-03), (VA-04), (VA-05), (VA-06), (VA-07), (VA-08), (VA-09), (VA-10), (VA-11)
  • U.S. Congressional District for Vermont (VT-00)
  • U.S. Congressional Districts for Washington (WA-01), (WA-02), (WA-03), (WA-04), (WA-05), (WA-06), (WA-07), (WA-08), (WA-09), (WA-10)
  • U.S. Congressional Districts for Wisconsin (WI-01), (WI-02), (WI-03), (WI-04), (WI-05), (WI-06), (WI-07), (WI-08)
  • U.S. Congressional Districts for West Virginia (WV-01), (WV-02), (WV-03)
  • U.S. Congressional District for Wyoming (WY-00)

Custom Segments

  • Local and State Public Sector Employees: This segment contains consumers who work in the Local and State Public Sector field and industry. Locations include city halls, municipal buildings, senior service centers, public charities, and nonprofits, etc.
  • Congressional Voting Districts: This segment contains consumers who live in specified Congressional Voting Districts in any of the 50 states.
  • Political Rally Attendees: This segment contains consumers who have recently been seen at a campaign rally event for a political candidate.